Email Marketing

How to Improve Email Deliverability in 2026 (SPF, DKIM, DMARC & the New Sender Rules) Quick answer: To land in the inbox in 2026, authenticate every message with SPF and DKIM, publish a DMARC record (start at p=none, move to p=reject), and make sure at least one of SPF or DKIM aligns with your visible … Read more

The 2026 rules for GDPR-compliant email marketing in Europe: lawful consent, double vs soft opt-in, per-country rules (Germany, France, Spain, Italy, NL, Poland, UK), records, and unsubscribe.